Posted on 05 July 2010.
PODER magazine moves to a bimonthly format starting with the June/July issue. With the folding of Hispanic magazine, Poder will acquire its name. It will now be PODER Hispanic magazine.
The new mag will include more lifestyle coverage and will publish Julie Stav’s finance and business column, which previously ran on Hispanic.
Besides the U.S. and Miami editions, PODER magazine is published in Colombia, Mexico, Peru, Venezuela and Chile.
This post was written by:
Veronica Villafañe - who has written 1998 posts on Media Moves.
I'm an Emmy award-winning journalist, who's worked as an on-air reporter in Spanish and English-language television news. I've worked for Univision, Telemundo, CNN en Español and Los Angeles Fox and UPN stations before diving into a convergence model at the San Jose Mercury News. I was president of the National Association of Hispanic Journalists from 2004 to 2006. I am currently the Managing Editor of IntersectionsSouthLA.org. I am also a freelance writer, reporter and producer and a columnist for Poder Hispanic magazine. I founded Media Moves in June of 2007.
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It should be named powder now after this downsized frequency of publication
though the frequency of Poder has been reduced to 6x annually, the Poder circulation has been dramatically increased from 100,000to 400,000 generating 1.2 million readers per issue–a much larger audience than when the frequency was 10x