Tag Archive | "Telemundo"

Photojournalist Juventino Mata joins Telemundo

Photojournalist Juventino Mata joins Telemundo

Juventino MataEmmy Award winning photojournalist Juventino Mata hast left CW6 in San Diego to join Telemundo network’s West Coast Bureau.

Juventino spent the past 11 years as a photojournalist for FOX 6 San Diego, recently rebranded as CW6, where he covered stories in Tijuana and San Diego.

He previously worked at Fresno’s NBC affiliate KSEE 24.

Juventino launched his journalism career at Univision 21 Fresno in 1995, staying at the station until his move to KSEE in 2001.

He starts the new job with Telemundo on October 10.

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Carrillo joins Don Francisco as show co-host

Carrillo joins Don Francisco as show co-host

Jessica CarrilloTelemundo is giving entertainment reporter Jessica Carrillo a new role at the network.

She’ll be joining Mario Kreutzberger as co-host when his new talk show “Don Francisco Te Invita” premieres in October.

In addition to co-hosting the weekly Sunday night show, Jessica will continue to work as an entertainment correspondent for “Al Rojo Vivo con Maria Celeste.”

Jessica has been a guest co-host for Telemundo’s morning show “Un Nuevo Día,” and worked the red carpets of several network specials, including the “Billboard Latin Music Awards,” “Premios Tu Mundo,”and the “Billboard Mexican Music Awards.”

Before joining the network, Jessica was a co-host for local entertainment program “Acceso Total” airing on Telemundo’s KVEA in Los Angeles.

“Don Francisco Te Invita” is scheduled to debut on Sunday, October 9 at 10 pm ET.

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Telemundo tops Univision in primetime for 9 consecutive weeks

Telemundo tops Univision in primetime for 9 consecutive weeks

Telemundo-UnivisionTelemundo continues to ride its historic primetime winning streak over Univision for a 9th week in a row, dispelling any notion that its ranking as the #1 Spanish-language television network in the key adults 18-49 demo was a fluke.

When Telemundo first toppled Univision from its perch as the #1 network in primetime back in July, many thought it would be a one time feat attributed it to the finale of the powerhouse series “El Señor de los Cielos.”

But today, Telemundo celebrated not only a 9th consecutive week win in primetime among adults 18-49, but a win among total viewers for the season, according to Nielsen.

“Our success in primetime is really the result of a lot of work our entire team has done over the past 24 to 36 months,” Telemundo President Luis Silberwasser tells Media Moves. “We are redefining Hispanic television,” he says, referring to the new slate of edgier, original programming the network is producing.

For the first time ever, Telemundo outperformed Univision and Unimás combined during Monday-Friday 8-11 pm among adults 18-49 (953,000 vs. 882,000) during the week of September 12.

Telemundo also delivered its highest-rated season ever in Monday-Friday primetime, with 1.7 million total viewers, up 4% from last year.

Telemundo’s 10 pm timeslot has been a huge success for the network, fueled by intense narco-drama series. This marks Telemundo’s second consecutive season as the #1 Spanish-language television network Monday-Friday at 10 pm among adults 18-49.

This season, Telemundo had the smallest gap ever with a 66% reduction vs last year among total viewers (379,000) and adults 18-49 (164,000), coming closer than ever to Univision in Monday-Friday 7-11pm.

* You can read a more in-depth article I wrote on Forbes about the significance of Telemundo’s historic extended ratings win, which includes an interview with the network’s president Luis Silberwasser

Source: Nielsen, 9/21/15-9/16/16 vs. 9/22/14-9/20/15, strict dayparts used for M-F 7-11pm, M-Su 7-11pm and M-F 8-11pm. Season average based on Most Current, L+7. 3Q’16, weekly and daily ratings based on L+SD.

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Telemundo’s Juan Gabriel series reaches almost 5 million viewers

Telemundo’s Juan Gabriel series reaches almost 5 million viewers

Hasta que te conociThe Sunday night premiere of the Juan Gabriel biopic series has lifted Telemundo to new ratings highs.

Airing just two weeks after the death of the music icon, “Hasta que te conocí” ranked as the highest-rated, scripted weekend premiere in Spanish-language TV in more than five years among total viewers (2,913,000) and A18-49 (1,358,000), according to Nielsen.

The show also reached a cumulative audience of 4,724,000 total viewers.

Adding the before and after Juan Gabriel specials gave Telemundo its best Sunday night performance ever among total viewers from 7 to 11 pm, averaging 2,402,000 leading Univision by 84% (1,307,000).

The series outperformed Univision’s premiere of “La Banda” season two by +112% and +154%, among total viewers and adults 18-49, respectively.

In the breakdown, “Amor Eterno” at 7 pm ET delivered 1,289,000 total viewers and 543,000 adults 18-49, +20% and +23%, respectively, vs. Univision’s “Sal y Pimienta,” while “Juan Gabriel: No Necesita Presentacion” at 10 pm ET averaged 2,471,000 total viewers and 1,125,000 adults 18-49, +76% and +107%, respectively, vs. Univision’s “Aquí y Ahora.”

The premiere of “Hasta Que Te Conoci” also ranked as the #1 most-engaging primetime show on Facebook, regardless of language, with 168,000 global actions, outperforming Univision, NBC, CBS and Fox, according to ListenFirst. The series premiere generated a total of 181,000 actions across all social channels.

Telemundo has been enjoying a historic weekday primetime ratings streak over Univision. The NBCUniversal-owned network was again the #1 Spanish-language broadcast network among adults 18-49 for an eighth consecutive week for the week of 9/5/16, beating Univision during M-F prime 7 to 11 pm (821K vs 801K).

Source: Nielsen, L+SD, 9/11/16, fast national ratings; fast national cume based on 6+ minute qualifier. #1 SLTV net rank based on M-F 7-11pm. Regardless of language ranker based on M-F 8p-11p. Strict dayparts used.NSI, L+SD, 9/11/16, rankings based on preliminary impressions among TEL, UNI, UMA, AZA, ETV, MFX, ABC, CBS, FOX, NBC & CW for 7-11pm ET/PT (6-10pm CT/MT). Digital: Adobe Analytics US Only, 9/11/16. Social: ListenFirst, Shareablee.

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Telemundo premieres Juan Gabriel miniseries

Telemundo premieres Juan Gabriel miniseries

Hasta que te conociExactly two weeks after his death, Telemundo will premiere a miniseries based on the life iconic singer Juan Gabriel.

“Hasta Que Te Conocí” debuts this Sunday, September 11 at 8 pm ET/PT.

The 13-part series filmed entirely in Mexico by production house BTF Media, was produced by Disney Media Distribution Latin America and Somos Productions in collaboration with Juan Gabriel.

The series was scheduled to air later this year, but Telemundo moved up its premiere.

The miniseries will be part of a 3-hour primetime programming block.

At 7 pm, before the first episode, the network will air “Amor Eterno,” a TV special featuring behind-the-scenes of the series and interviews with people who had an impact on Juan Gabriel’s life.

Telemundo will follow the miniseries premiere with a tribute to the Mexican star hosted by singer and actress Angélica María. “Juan Gabriel: No Necesita Presentación” will air at 10 pm ET/PT.

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Telemundo beats Univision in primetime 7 weeks in a row

Telemundo beats Univision in primetime 7 weeks in a row

Telemundo logoTelemundo’s historic winning streak seems to be far from over. For the seventh consecutive week, Telemundo ranks #1, beating rival Univision during Monday-Friday 8-11 pm primetime among adults 18-49, according to Nielsen.

Telemundo’s success rides on its new primetime series – “Silvana Sin Lana” at 8pm, “Sin Senos Sí Hay Paraíso” at 9pm and “Señora Acero 3, La Coyote” at 10pm, attracting 819,000 adults 18-49 and 387,000 adults 18-34.

Telemundo also ranked as the #2 network among adults 18-34 beating ABC, CBS, FOX and Univision during the week of 8/29/16 in Monday-Friday 8-11 pm primetime across all broadcast and cable networks, regardless of language.

Last Friday, Telemundo, began enjoying the fruits of its huge investment in World Cup action, scoring big with the World Cup qualifier match between Mexico and El Salvador, simulcast on NBC UNIVERSO.

The match was the #1 program, regardless of language, on broadcast and cable among adults 18-49, helping the network reach almost 5 million total viewers cumulatively and average 2.8 million total viewers and 1.6 million adults 18-49.

Locally, the soccer match was #1 regardless of language, on broadcast and cable among adults 18-49 in New York, San Francisco and Sacramento. Among total viewers and adults 18-49, it was the #1 program in Los Angeles, Houston and Dallas.

Telemundo owns the U.S. broadcast and online rights in Spanish-language to the FIFA World Cup®, across all platforms (except radio) through 2022.

Source: Nielsen, Live+SD. 8/29/16-9/2/16. #1 SLTV net rank based on M-F 7-11pm. Regardless of language ranker based on M-F 8-11pm. Strict dayparts used. Live+SD, 9/2/16, fast national data, game average delivery based on match window; reach based on 6 minute qualifier for full program duration; local data based on NSI, 10pm-12am ET/ 7-9pm PT.

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Telemundo ups Domenech to VP of Creative Strategy

Telemundo ups Domenech to VP of Creative Strategy

Angel DomenechTelemundo has promoted Angel Domenech from Senior Creative Director of Digital Marketing to Vice President of Creative Strategy.

In his new role, he’ll oversee the strategic creative development and execution of the network’s high profile launches and overall branding initiatives.

He’ll also be responsible for creative consistency across on-air, off–air and multi-platform, as well as lead the creative approach for all Upfront related activities, including trailers, messaging, invitations and events.

Domenech will report to Aileen Angulo-Merciel, Telemundo’s SVP of Marketing and Creative.

Domenech joined Telemundo in 2007, holding several creative roles of increasing importance. In his most recent position as Senior Creative Director of Digital Marketing, he led the digital content and innovation team in creating multi-platform marketing efforts for Telemundo’s programming. Prior to that, he was the Senior Creative Director for On Air/Off Air Brand Promotions at Telemundo.

Before joining the network, Domenech operated his own design and production studio in Puerto Rico, where he collaborated with ad agencies and television networks to shoot, direct and produce commercials, television movies, mini-series, novelas and documentaries.

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Telemundo boasts 4-week primetime winning streak over Univision

Telemundo boasts 4-week primetime winning streak over Univision

Telemundo-novelas 2016For the fourth consecutive week, Telemundo has scored a big ratings win over Univision. Bolstered by its popular super series and the financial support of NBC Universal, Telemundo ranked as the #1 Spanish-language network during Monday-Friday primetime among adults 18-49 and 18-34, according to Nielsen.

When Telemundo announced in July it beat Univision in primetime among key demos during an entire week for the first time in its history, many saw it as a fluke, while others saw it as a possible sign of change in the competitive Hispanic landscape.

The 3-hour finale of “El Señor de los Cielos,” along with the debut of three new super series, paved the way to the network’s historic ratings win in primetime during the entire week of July 18.

Now, thanks to new series “Silvana Sin Lana” at 8 pm, “Sin Senos Sí Hay Paraíso” at 9 pm and “Señora Acero 3, La Coyote” at 10 pm, Telemundo reports its fourth consecutive week lead over Univision in primetime among adults 18-49 (778,000 viewers) and among adults 18-34 (367,000 viewers) from 8 to 11 pm.

Telemundo also ranked #2 across all broadcast and cable networks regardless of language among adults 18-34, beating ABC, CBS, FOX and Univision during Monday through Friday 8-11 pm.

For over a year, Telemundo has been the #1 Spanish-language network at 10 pm, driven by “El Señor de Los Cielos” and “Señora Acero,” among adults 18-49 and adults 18-34.
Source: Nielsen, NPM, L+SD. A18-34 (000) and A18-49 (000). June’16 (5/30/16-6/26/16). July’16 (06/27/2016-07/29/2016). Aug’16 (8/1/16-8/12/16). #1 SLTV net rank based on M-F 7-11pm. Regardless of language ranker based on M-F 8p-11p. Strict dayparts used.

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