“Al Rojo Vivo con María Celeste,” the Telemundo one hour magazine that competes with Univision’s “Primer Impacto” during the 5 pm slot on weekdays, could be changing its time format permanently.
In November, Telemundo decided to lengthen the show an hour, airing from 4 to 6 pm. The network just announced the test run was so well received by the public, it will continue to run the extended edition of “Al Rojo Vivo” until the end of February of 2008.