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Lopez signs production deal with nuvoTV

September 12, 2012 by Veronica Villafañe

Jennifer LopezJennifer Lopez has signed creative, production and marketing partnership with nuvoTV.

As a partner with the network, J-Lo and her production company, Nuyorican Productions, will collaborate closely on all creative elements, including programming strategy, production and marketing to help drive viewership to the network. She’ll also promote nuvoTV and work with the network to develop new content targeting the Latino audience.

The singer and actress will also work closely with nuvoTV’s distribution and advertising partners to help grow nuvoTV’s overall business.

The first Nuyorican produced project for nuvoTV will be a music special based on Jennifer Lopez’s current Dance Again World Tour.

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Filed Under: People, TV & Radio Tagged With: Jennifer Lopez, nuvoTV, Nuyorican Productions

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Veronica Villafañe, Editor & Publisher

Emmy award-winning journalist and former president of the National Association of Hispanic Journalists (NAHJ). Currently a reporter for Voice of America, she has worked as an on-air reporter, anchor, writer and producer for Spanish and English-language TV, print and online media, including Univision, Telemundo, Fox 11 News in L.A. and the San Jose Mercury News.

Hispanic media and entertainment contributor to Forbes.

Full bio here

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