Rodríguez named GSM at KFWB

Matt Rodríguez has been named General Sales Manager of Los Angeles radio station KFWB News Talk 980 (KFWB-AM).  He starts the new job on Monday, January 14.  He’ll be based in Los Angeles and report to the station’s General Manager Valerie K. Blackburn.

Rodríguez was most recently GM of Amaturo Group LTD’s cluster of radio stations in Southern California, including Playlist 92.7 FM which he launched in 2011.  He was previously GM at Azteca América’s Ch. 26 in Tampa.

He has also worked for CBS Radio’s KDKA-AM in Pittsburgh and Wild 94.1 FM and Telemundo in Tampa.