WSCV-51, the Telemundo O&O in Miami is keeping its lead over Univision’s WLTV-23.
February 2015 sweeps data shows Telemundo 51 Miami outranked all other stations, with its newscast “Noticiero Telemundo 51” being the most watched local program at 11 pm among Adults 18-49 and Adults 25-54, regardless of language, for 23 consecutive months.
WSCV-51 also outranked all other stations in the market among Adults 18-34, Adults 18-49 and Adults 25-54 at 5:30, 6:00, Primetime and 11 pm for February 2015.
The Telemundo owned stations in Los Angeles and Chicago also fared well.
KVEA Telemundo 52 Los Angeles had the No. 1 early morning newscast in the market at 6 am among Adults 18-34, and its 5:30 pm local newscast outranked all others among Adults 18-49, regardless of language.
In Chicago, WSNS Telemundo was the number one most-watched Spanish-language station during the 4:30 PM time period among Adults 18-49.
Ratings highlights
KVEA 52 Los Angeles:
- Noticiero Telemundo 52 at 6 am Mon-Fri ranked No. 1 in the market and regardless of language, averaging a 0.7 rating and 30 percent audience share for Adults 18-34.
- Noticiero Telemundo 52 at 6 am Mon-Fri ranked as the most-watched newscast among all other Spanish-language stations in the market in this time frame averaging a 0.5 rating for Adults 18-49 with a 49 percent Spanish-language audience share.
- Noticiero Telemundo 52 at 5:30 pm Mon-Fri was the most-watched newscast in the market in this time frame, regardless of language, averaging a 0.8 rating for Adults 18-49.
- Noticiero Telemundo 52 at 6 pm Mon-Fri was the second most-watched newscast in the market in this time frame, regardless of language, averaging a 0.9 rating for Adults 18-49 and 1.2 rating for Adults 25-54.
WSCV-51 Telemundo Miami:
- Noticiero Telemundo 51 at 5:30 pm Mon-Fri ranked number one among all newscasts in the market, regardless of language, averaging a 1.0 rating and 25 percent audience share for Adults 18-34, a 1.4 rating and 23 percent audience share for Adults 18-49, and a 1.5 rating and 19 percent audience share for Adults 25-54.
- Noticiero Telemundo 51 at 6 pm Mon-Fri secured the top spot among all newscasts in the market, regardless of language, averaging a 1.1 rating and 29 percent audience share for Adults 18-34, a 1.8 rating and 29% audience share for Adults 18-49, and a 2.1 rating and 24% audience share for Adults 25-54.
- Telemundo 51 was the most watched station in the market and regardless of language during Primetime Mon-Fro from 7 to 11 pm, averaging a 1.8 rating and 23% audience share for Adults 18-34, a 2.4 rating and 22% audience share for Adults 18-49, and a 2.9 rating and 21% audience share for Adults 25-54
- Noticiero Telemundo 51 at 11 pm Mon-Fri was No. 1 among all newscasts in the market, regardless of language, averaging a 1.5 rating and 37% audience share for Adults 18-34, a 2.2 rating and 37% audience share for Adults 18-49, and a 2.9 rating and 33% audience share for Adults 25-54
Source: NSI Miami-Ft. Lauderdale February 2015 Sweep Period (January 29-February 25). All News programs are based on Program Average Live+SD Ratings. 5:30PM news ranked against stations with local newscasts airing Monday-Friday between 5PM-6 PM; share based on ratings among WSCV@5:30p, WFUN@5p-6p, WJAN@5p-6p, WGEN@5p-5:30p, WSVN@5p and 5:30p, WFOR@5p and 5:30p, WTVJ@5p and 5:30p, and WPLG@5-6. 6PM news ranked against stations with local newscasts airing Monday-Friday between 6PM-6:30 PM including WSCV, WLTV, WFUN, WJAN, WSVN, WTVJ, WPLG, and WFOR. 23 consecutive sweeps for “Noticiero 51 at 11PM” is based on the April 2013-February 2015 ratings sweep periods. 11PM news ranked against stations with local newscasts airing Monday-Friday between 11PM-11:30 PM including WSCV, WLTV, WSVN, WTVJ, WPLG, and WFOR. Primetime (M-F 7PM-11PM) ranking and shares based on ratings among WSCV, WLTV, WAMI, WFUN, WGEN, WJAN, WSBS, WTVJ, WFOR, WPLG, WSVN, WSFL, and WBFS. Ratings are based on Time Period Average Live+SD Ratings.*
WSNS Telemundo Chicago:
- Noticiero Telemundo Chicago at 4:30 pm Mon-Fri was the most-watched Spanish-language program in the time period averaging a 0.4 rating and 48% audience share for Adults 18-49.
