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MundoMax announces 2016 upfront

February 5, 2016 by Veronica Villafañe

MundoMax-sloganRecently rebranded network MundoMax has locked in a date for its upfront presentation. The former MundoFox network will host a luncheon presentation for advertisers in New York City at noon on Wednesday, May 18, 2016.

MundoMax, the first Spanish-language network to announce an upfront date, plans to unveil its vision and programming line-up for broadcast year 2017 at the event.

This is the first upfront event for the network since RCN Television Group split with Fox and acquired sole ownership last year.

The network did not have a NY upfront event last year. Instead, it held events in several local markets.

The location and additional details of this year’s NY event will be revealed at a later date.

Filed Under: TV & Radio Tagged With: 2016 upfront, MundoMax

Reader Interactions

Comments

  1. Orlando Franco says

    February 12, 2016 at 11:51 AM

    Upfront presentation? what can they bring to spanish television that the major networks have not done already, a bunch of Egyptians dubbed novelas only the south americans likes which is small percentage of the spanish viewing audience not only in the network but in the key markets, this network keep forgetting who really their audiences are………….

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Veronica Villafañe, Editor & Publisher

Emmy award-winning journalist and former president of the National Association of Hispanic Journalists (NAHJ). Currently a reporter for Voice of America, she has worked as an on-air reporter, anchor, writer and producer for Spanish and English-language TV, print and online media, including Univision, Telemundo, Fox 11 News in L.A. and the San Jose Mercury News.

Hispanic media and entertainment contributor to Forbes.

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Veronica Villafañe, Editor & Publisher

Emmy award-winning journalist and former president of the National Association of Hispanic Journalists (NAHJ). Currently a reporter for Voice of America, she has worked as an on-air reporter, anchor, writer and producer for Spanish and English-language TV, print and online media, including Univision, Telemundo, Fox 11 News in L.A. and the San Jose Mercury News.

Hispanic media and entertainment contributor to Forbes.

Full bio here
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