• Skip to primary navigation
  • Skip to main content
  • Skip to primary sidebar
  • Skip to secondary sidebar
MENUMENU
  • About
  • Send News Tips

Media Moves

Covering Latinos in the Media Industry

MENUMENU
  • Home
  • About
  • Send News Tips
  • People
  • TV & Radio
  • Programming
  • Print
  • Digital
  • Job Board
  • Archives

Digital innovation prompts launch of Univision Beta

March 23, 2016 by Veronica Villafañe

Univision BetaUnivision Digital has launched a new initiative called Univision Beta aimed at accelerating digital innovation within the company and expanding audience reach through emerging digital and social platforms.

Created as part of a 3-year collaboration agreement between Univision Digital and MIT’s Media Lab announced last year, Univision Beta will function as an in-house innovation lab housed at Newsport in Miami.

Initial projects already under way are focused on expanded coverage of the 2016 presidential elections via platforms like Snapchat, Purpole and Slack.

Carlos Martínez de la Serna, Univision’s Director of Digital Innovation, will lead Univision Beta.

Martínez de la Serna is the co-founder of the nonprofit news startup porCausa and a member of the team that launched the mapping platform CartoDB.

Before joining Univision, he worked at First Look Media in San Francisco. He previously spent over a decade as a reporter and editor at Spain’s newspaper El Mundo.

José Zamora, Univision News’ VP of Strategic Communications will also play a leading role in the Univision Beta team.

Filed Under: Digital Tagged With: Univision Beta, Univision digital

Primary Sidebar

Veronica Villafañe, Editor & Publisher

Emmy award-winning journalist and former president of the National Association of Hispanic Journalists (NAHJ). Currently a reporter for Voice of America, she has worked as an on-air reporter, anchor, writer and producer for Spanish and English-language TV, print and online media, including Univision, Telemundo, Fox 11 News in L.A. and the San Jose Mercury News.

Hispanic media and entertainment contributor to Forbes.

Full bio here
Alice Solis

Alice Solis named regional VP of Sales of Telemundo’s Arizona and El Paso stations

March 23, 2023

Tsi-tsi-ki Felix

Anchor Tsi-tsi-ki Félix exits Entravision San Diego

March 22, 2023

Alexa Rodriguez

Alexa Rodríguez upped to news director at WNJU

March 22, 2023

Maria Elena Ponticiello

Meteorologist María Elena Ponticiello joins Univision Chicago

March 16, 2023

Annabelle Sedano

Annabelle Sedano crosses over from Univision 34 to NBC4 as weekday anchor

March 15, 2023

VIEW ALL ARTICLES

Secondary Sidebar

Media Moves is a mission-driven digital publication aimed at raising the visibility of Latinos in the media. Since its inception in 2007, the site has covered thousands of stories. To keep moving forward, we need your help. That’s why we launched a crowdfunding campaign.

Learn more about why Media Moves needs your support here.

You can contribute to the campaign clicking the button below.

SUPPORT MEDIA MOVES
Get the week’s stories in your inbox. The Media Moves Wrap newsletter is sent Friday mornings.
SUBSCRIBE
Veronica Villafañe, Editor & Publisher

Emmy award-winning journalist and former president of the National Association of Hispanic Journalists (NAHJ). Currently a reporter for Voice of America, she has worked as an on-air reporter, anchor, writer and producer for Spanish and English-language TV, print and online media, including Univision, Telemundo, Fox 11 News in L.A. and the San Jose Mercury News.

Hispanic media and entertainment contributor to Forbes.

Full bio here
Copyright © 2023 Media Moves · All Rights Reserved | Terms of Use | Privacy Policy