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Telemundo hires Rosero as VP, Government Affairs

Telemundo has named Luis Rosero Vice President of Government Affairs. Based in Washington, D.C., he starts the new role today.

He’ll be in charge of identifying and pursuing opportunities that advance the company’s policy objectives in the United States and all of NBCUniversal’s businesses in Latin America.

Rosero joins NBCUniversal Telemundo Enterprises from Toyota Motor North America, Inc., where he was Director and Co-founder of the Hispanic Business Strategy Group. Before that, he was the company’s National Manager of Corporate Communications and Media Relations.

Rosero’s career spans several high-profile government positions, including serving as Deputy Assistant Secretary, Public Affairs for the U.S. Department of Health & Human Services, District Director for U.S. Congressman Tim Bishop and Deputy Press Secretary of U.S. Department of Labor Secretary Alexis Herman.

He has also served as SVP of Corporate Communications, Media and Public Affairs at Citigroup.

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