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Donna Speciale - Tim Natividad

TelevisaUnivision Ad Sales Leadership Change: Donna Speciale Out, Tim Natividad In

June 2, 2025 by Veronica Villafañe Leave a Comment

In a major ad sales leadership change, Donna Speciale is stepping down as TelevisaUnivision’s president of U.S. Advertising Sales and Marketing.

The company today announced her departure and named her successor. Tim Natividad will assume the role effective June 9.

Speciale will remain with TelevisaUnivision during a transition period to ensure a smooth handoff.

She joined Univision in 2021 as president of Advertising Sales and Marketing, replacing Steve Mandala. Before that, she served as president of Advertising Sales at WarnerMedia.

Natividad arrives to TelevisaUnivision from TikTok, where he was U.S. head of enterprise sales, leading marketing solutions for Fortune 500 brands. He previously held senior roles at Roku and Amazon, and earlier supported top marketers at Google. He currently serves on the IAB Digital Video Board and the Board of Future Now, chairs the AAF Hall of Achievement, and is a judge for the ANA B2 Awards.

Filed Under: Media News, People Tagged With: Donna Speciale

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Veronica Villafañe, Editor & Publisher

Emmy award-winning journalist and former president of the National Association of Hispanic Journalists (NAHJ). Currently a reporter for Voice of America, she has worked as an on-air reporter, anchor, writer and producer for Spanish and English-language TV, print and online media, including Univision, Telemundo, Fox 11 News in L.A. and the San Jose Mercury News.

Hispanic media and entertainment contributor to Forbes.

Full bio here
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