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Seattle gets Spanish newscast

July 9, 2007 by Veronica Villafañe

Starting today, Jaime Méndez and Roxy de la Torre will be anchoring Seattle’s first locally produced all-Spanish television newscast.

“Noticias Noroeste” debuts on KUNS-TV, Seattle’s local Univision channel.

Univision went on the air in January through a partnership with Fisher Communications, which owns KOMO. The newscast will be taped at noon Monday through Friday, but will be updated prior to making air at 6 and 11 p.m.

With a rapidly growing Hispanic population in the area, the market became ripe for the recent creation of over half a dozen Spanish-language publications and several Spanish only radio stations. It was only a matter of time for TV to get in the action.

In an article published in the Seattle Times, KOMO and KUNS general manager Jim Clayton says the newscast was important “to make a real connection to the local Hispanic community.”

Filed Under: TV & Radio Tagged With: KUNS-TV, Noticias Noroeste, Seattle, Univision

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Veronica Villafañe, Editor & Publisher

Emmy award-winning journalist and former president of the National Association of Hispanic Journalists (NAHJ). Most recently, a reporter for Voice of America, she has worked as an on-air reporter, anchor, writer and producer for Spanish and English-language TV, print and online media, including Univision, Telemundo, Fox 11 News in L.A. and the San Jose Mercury News.

She is also a Hispanic media and entertainment contributor to Forbes.

Full bio here
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