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Anchor promotion tagged "politically incorrect"

September 21, 2007 by Veronica Villafañe

Mai Martinez, who just yesterday got promoted to weekend anchor, starts her new gig tomorrow at Chicago’s CBS station WBBM. But columnist Robert Feder from the Sun Times sees the move as the station’s way to appease Hispanic activists, who were upset with Antonio Mora’s demotion from the 10 pm anchor slot.

In his column today, he questions whether “pressure to promote ethnic diversity” trumped “merit and experience in the naming of a weekend news anchor at WBBM-Channel 2,” saying Martinez “was promoted over at least five other capable insiders,” insinuating she got the spot because she was “the only Hispanic in the running.”

“It’s probably no coincidence that Channel 2 announced the move during Hispanic Heritage Month — just two days before its broadcast of “Viva Mexico! From Little Village,” the 26th Street Mexican Independence Parade.”

Filed Under: People

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Veronica Villafañe, Editor & Publisher

Emmy award-winning journalist and former president of the National Association of Hispanic Journalists (NAHJ). Currently a reporter for Voice of America, she has worked as an on-air reporter, anchor, writer and producer for Spanish and English-language TV, print and online media, including Univision, Telemundo, Fox 11 News in L.A. and the San Jose Mercury News.

Hispanic media and entertainment contributor to Forbes.

Full bio here
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