The E.W. Scripps Co. announced that its 9 network-affiliated TV stations will give political candidates 5 minutes of free airtime each night starting 30 days prior to the general election on November 4.
Mediaweek is reporting that as part of Scripp’s Democracy 2008 program, candidates can choose anytime between 5 to 11:35 pm. to use their free minutes.
Scripps implemented a similar policy for the 2000 elections, but this time around, it will have a stronger Web presence. The station Web sites will include candidate positions on issues, voter registration info and even links to candidate Web sites.