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"Reina" finale #1 at 10 pm; breaks records

June 1, 2011 by Veronica Villafañe

The grand finale of Telemundo’s blockbuster novela “La Reina del Sur” averaged almost 4.2 million total viewers, making it the highest rated program in the network’s 19-year history. It was also the #1 broadcast program regardless of language among key demos at 10 pm, according to Nielsen.

“Reina” more than doubled Telemundo’s previous most-watched finale of the Brazilian novela “El Clon,” which averaged over 1.2 million adults 18-49 in Dec. 2002.

The finale was #1 at 10 pm among adults 18-48 across all stations in NYC, L.A., Chicago and Miami.

Filed Under: People Tagged With: La Reina del Sur finale, Telemundo

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Veronica Villafañe, Editor & Publisher

Emmy award-winning journalist and former president of the National Association of Hispanic Journalists (NAHJ). Most recently, a reporter for Voice of America, she has worked as an on-air reporter, anchor, writer and producer for Spanish and English-language TV, print and online media, including Univision, Telemundo, Fox 11 News in L.A. and the San Jose Mercury News.

She is also a Hispanic media and entertainment contributor to Forbes.

Full bio here
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