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Arenas joins Univision Enterprises

August 4, 2011 by Veronica Villafañe

Francisco Arenas has been named Vice President, Consumer Products, Univision Enterprises. In this role he will focus on both owned properties as well as third party partners’ licensing opportunities. He will be based in New York, reporting to Rick Alessandri, SVP, Univision Enterprises.

Francisco was most recently Sr Director Global, Consumer Products at ESPN, Inc. He has previously worked for Mattel, LEGO and Sesame Workshop managing their International Consumer Products programs.

Univision Enterprises, formerly known as the Franchise Development & Strategic Partnership group, focuses on three core businesses: Univision Direct, which develops products and services to directly serve consumers; Univision Consumer Products, which is focused on licensing; and Live Event Development and Activation.

 

Filed Under: People, TV & Radio Tagged With: ESPN, Francisco Arenas, Univision Enterprises

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Veronica Villafañe, Editor & Publisher

Emmy award-winning journalist and former president of the National Association of Hispanic Journalists (NAHJ). Currently a reporter for Voice of America, she has worked as an on-air reporter, anchor, writer and producer for Spanish and English-language TV, print and online media, including Univision, Telemundo, Fox 11 News in L.A. and the San Jose Mercury News.

Hispanic media and entertainment contributor to Forbes.

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