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Univision leads all networks with novela finale

December 27, 2011 by Veronica Villafañe

Almost 8 million people tuned in to all or part of Monday night’s two-hour finale of “La Fuerza del Destino,” making Univision the number one network among all broadcast networks, regardless of language across all key demographics.

The last episode of the hit novela delivered an average audience of 6.2 million Total Viewers 2+, 3.4 million Adults 18-49, 1.9 million Women 18-49, 1.6 million Men 18-49, 2.0 million Adults 18-34, 1.0 million Women 18-34 and 963,000 Men 18-34 (according to Nielsen data provided by Univision).

The finale was followed by a special episode of “Don Francisco Presenta,” which drew an average audience of over 3.6 million viewers.

According to Univision, the win marks the 40th night the network has ranked as the No. 1 broadcast network among Adults 18-49 – an 11% increase from 2010 and the 91st night it has ranked as the No. 1 broadcast network among Adults 18-34 – a 12% increase from last year.

Filed Under: TV & Radio Tagged With: La Fuerza del Destino, Univision ratings

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Veronica Villafañe, Editor & Publisher

Emmy award-winning journalist and former president of the National Association of Hispanic Journalists (NAHJ). Most recently, a reporter for Voice of America, she has worked as an on-air reporter, anchor, writer and producer for Spanish and English-language TV, print and online media, including Univision, Telemundo, Fox 11 News in L.A. and the San Jose Mercury News.

She is also a Hispanic media and entertainment contributor to Forbes.

Full bio here
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