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Univision Houston #1 regardless of language

November 29, 2012 by Veronica Villafañe

For the first time in its history, KXLN Univision 45 has made a true sweep during sweeps.  Univision 45 topped all other Houston TV stations in the November ratings period.

KXLN is Houston’s #1 broadcast station among Adults 18-34, Adults 18-49 and Adults 25-54 in all the major dayparts: daytime, early fringe, early news, primetime, late news and late fringe, regardless of language. It’s also the most watched station during early morning among both Adults 18-34 and Adults 18-49.

“Noticias Univision 45 a las 5” and late 10 p.m. local news “Noticias 45 Edición Nocturna” were the most watched local newscasts among Adults 18-34, 18-49 and 25-54.  Martha Kattan is the news director at KXLN.

During the November sweep, Univision 45 got a higher primetime rating than all other broadcast stations including the major English-language network affiliates.

Sources: NSI Ranking based on Houston.’s 10 major television stations Live +SD.

 

Univision’s primetime novela, “Abismo de Pasión” was Houston’s most-watched primetime, non-sport program among Adults 18-34, Adults 18-49 and Adults 25-54.

On the local news front, KXLN also beat all other broadcast stations including the major English-language network affiliates.

 

Sources: NSI Ranking based on Houston.’s local news television stations Live+SD.

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Filed Under: TV & Radio Tagged With: Houston, November 2012, ratings, Univision

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Veronica Villafañe, Editor & Publisher

Emmy award-winning journalist and former president of the National Association of Hispanic Journalists (NAHJ). Currently a reporter for Voice of America, she has worked as an on-air reporter, anchor, writer and producer for Spanish and English-language TV, print and online media, including Univision, Telemundo, Fox 11 News in L.A. and the San Jose Mercury News.

Hispanic media and entertainment contributor to Forbes.

Full bio here

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