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I Love Jenni brings record ratings for mun2

April 15, 2013 by Veronica Villafañe

I Love Jenni - Season 3The final season premiere of “I Love Jenni” was a top hit for the network on Sunday night. “Top of Her Game” was the most viewed episode in the network’s history, pulling in an audience of 366,000 total viewers.

The show scored the highest audience delivery ever for a premiere on mun2 across all demos, and ranked #1 in its 9 p.m. Sunday time period, beating Galavision and Discovery en Español, according to Nielsen.

It also delivered the network’s largest female tune-in with 189,000 adult women. Compared to its second season Sunday night premiere (3/4/12, 9 p.m.) it was up +326% total viewers (vs. 86,000), up +233% with adults 18-34 (vs. 36,000), and up +277% with adults 18-49 (vs. 57,000).

mun2.tv also tripled its unique visitors to the site during the series premiere.  “Top of her Game” is available on the site today.

Jenni-tribute
The first episode of the final season of “I love Jenni” opened with a dedication to the star, who died Dec. 9 in a plane crash.

The first episode of the final season opened with a dedication to Jenni, who died in a plane crash on December 9.

The final season will feature footage of Jenni filmed in late October and November of 2012.

Viewers will get to see the behind-the-scenes of her filing for divorce from Esteban Loiaza and how her family copes with her death.

Filed Under: Entertainment, People, Programming, TV & Radio Tagged With: I love Jenni, Jenni Rivera, mun2, Top of Her Game

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Veronica Villafañe, Editor & Publisher

Emmy award-winning journalist and former president of the National Association of Hispanic Journalists (NAHJ). Most recently, a reporter for Voice of America, she has worked as an on-air reporter, anchor, writer and producer for Spanish and English-language TV, print and online media, including Univision, Telemundo, Fox 11 News in L.A. and the San Jose Mercury News.

She is also a Hispanic media and entertainment contributor to Forbes.

Full bio here
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