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Telemundo starts promoting ownership of World Cup coverage

With the 2014 World Cup and Univision’s rights to broadcast the games behind us – it was just a matter of time until the new rights holders started plugging the next one.

NBCUniversal today announced that Telemundo and mun2 take over as the official Spanish-language Home of the FIFA World Cup™ in the U.S. across all video platforms.

The announcement follows the unveiling of the FIFA World Cup Russia 2018™ emblem in Moscow. Telemundo today also presented its composite emblem.

In 2011, NBCU paid the hefty fee of $600 million for the right to air the 2018 and 2022 World Cups, beating Univision, the longtime broadcaster of the games in the U.S.

“Three years and one week ago, NBCUniversal announced the game-changing acquisition of the exclusive Spanish-language US media rights to the FIFA World Cup™,” said Joe Uva, Chairman, Hispanic Enterprises and Content, NBCUniversal. “Today we are proud to see the first tangible manifestation of this major acquisition, which will bring unprecedented exposure for Telemundo and mun2 and offer a unique opportunity to accelerate audience growth and consolidate our position in the industry.”

The company also announced its broadcast plans for the upcoming other FIFA Events in 2015 to be featured across the Telemundo network and stations, the cable network mun2 and all its digital properties.

During 2015, Telemundo and mun2 will feature 188 FIFA Events matches. The NBCUniversal networks will cover four FIFA Events in 2015: the Men’s FIFA U-20 World Cup, hosted by New Zealand from May 30 to June 20; the FIFA Women’s World Cup™ played in Canada from June 6 to July 5; the Men’s FIFA Beach Soccer World Cup hosted by Portugal from July 9 to July 19 and the FIFA U-17 World Cup played in Chile from October 17 to November 8.

Telemundo’s and mun2’s broadcasts sports coverage will be led by Andrés Cantor, complemented with other commentators such as former players like Carlos Hermosillo and Manuel Sol, and soccer experts such as Sammy Sadovnik.

Telemundo network and its stations will also incorporate FIFA World Cup™ related content in their regular programming.

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