KLVE’s Spanish contemporary “El Show de Omar y Argelia” took the No. 1 spot among all morning shows in the September sweep period, outperforming KIIS’s “On-Air with Ryan Seacrest,” KROQ’s “Kevin & Bean,” and KBIG’s “Valentine in the Morning,” as well as all Spanish-language morning shows in the market.
According to Nielsen data provided by Univision, Regional Mexican “El Bueno, La Mala y El Feo,” which airs on KSCA 101.9 FM, also made the top 3 during the September sweeps period.
The shows also have solid digital and social engagement. “El Show de Omar y Argelia” has over more than one million engaged users monthly and 350,000 fans on social media. “El Bueno, La Mala y El Feo” has over 5 million fans on social media and an average of 90 million engaged users every month.
Source: Nielsen Audio, Los Angeles Metro, Adults 18-49, AQH Persons, April-September 2014.