• Skip to primary navigation
  • Skip to main content
  • Skip to primary sidebar
  • Skip to secondary sidebar
MENUMENU
  • About
  • Send News Tips

Media Moves

Covering Latinos in the Media Industry

MENUMENU
  • Home
  • About
  • Send News Tips
  • People
  • TV & Radio
  • Programming
  • Print
  • Digital
  • Job Board
  • Archives

MundoFox 22 scores highest February sweeps primetime ratings

February 25, 2015 by Veronica Villafañe

MundoFox22 logoJust one day shy of ending the February 2015 Nielsen Sweeps, KWHY-22, the MundoFox flagship station in Los Angeles, announced it has posted its strongest ratings book since the launch of the network in August 2012.

According to Nielsen data provided by KWHY, MundoFOX 22 is now out-performing KFTR, the UniMás network station in Los Angeles, in average primetime ratings among Adults 18-49 and Adults 25-54.

Here are some of MundoFox 22’s February 2015 Sweeps highlights:

  • Highest monthly average primetime ratings, Monday to Friday, 7-11 p.m., since the launch of the network, among both Adults 18-49 and Adults 25-54.
  • For the first time since of the launch of MundoFox, KWHY beat KFTR UniMás in average primetime ratings for the key demo of Adults 18-49 (0.42 NSI rating vs. 0.40), and continues to outpace KFTR among Adults 25-54 (0.59 vs. 0.45).
  • MundoFox 22 outperformed KRCA-62 Estrella TV at 7 p.m., ranking third, behind KMEX Univision 34 and KVEA Telemundo 52 in Los Angeles.

Additionally, KWHY has posted growth in average primetime ratings for six consecutive months, starting in August 2014 and had “Year-to-year” ratings growth for both Adults 18-49 (+24% from February 2014) and Adults 25-54 (+48%).

KWHY’s digital superstation, Super 22 (Channel 22.2), also posted “year-to-year” growth in average primetime ratings among both Adults 18-49 (+67%) and Adults 25-54 (+50%).

Source: Los Angeles NSI Ratings, February 2015

Filed Under: TV & Radio Tagged With: KWHY, MundoFox 22, ratings

Primary Sidebar

Veronica Villafañe, Editor & Publisher

Emmy award-winning journalist and former president of the National Association of Hispanic Journalists (NAHJ). Currently a reporter for Voice of America, she has worked as an on-air reporter, anchor, writer and producer for Spanish and English-language TV, print and online media, including Univision, Telemundo, Fox 11 News in L.A. and the San Jose Mercury News.

Hispanic media and entertainment contributor to Forbes.

Full bio here
Rosemary Mercedes

Rosemary Mercedes promoted at BBC

March 29, 2023

Manuel Martinez

Telemundo Stations President Manuel Martínez retires

March 28, 2023

Alice Solis

Alice Solis named regional VP of Sales of Telemundo’s Arizona and El Paso stations

March 23, 2023

Tsi-tsi-ki Felix

Anchor Tsi-tsi-ki Félix exits Entravision San Diego

March 22, 2023

Alexa Rodriguez

Alexa Rodríguez upped to news director at WNJU

March 22, 2023

VIEW ALL ARTICLES

Secondary Sidebar

Media Moves is a mission-driven digital publication aimed at raising the visibility of Latinos in the media. Since its inception in 2007, the site has covered thousands of stories. To keep moving forward, we need your help. That’s why we launched a crowdfunding campaign.

Learn more about why Media Moves needs your support here.

You can contribute to the campaign clicking the button below.

SUPPORT MEDIA MOVES
Get the week’s stories in your inbox. The Media Moves Wrap newsletter is sent Friday mornings.
SUBSCRIBE
Veronica Villafañe, Editor & Publisher

Emmy award-winning journalist and former president of the National Association of Hispanic Journalists (NAHJ). Currently a reporter for Voice of America, she has worked as an on-air reporter, anchor, writer and producer for Spanish and English-language TV, print and online media, including Univision, Telemundo, Fox 11 News in L.A. and the San Jose Mercury News.

Hispanic media and entertainment contributor to Forbes.

Full bio here
Copyright © 2023 Media Moves · All Rights Reserved | Terms of Use | Privacy Policy