Earlier this year, Telemundo Deportes launched the first-ever U.S. Spanish-language eSports channel to tap into a rapidly growing lucrative market.
Now, it’s expanding those efforts to include English-language content with the goal of attracting a broader audience. To that end, Telemundo signed a multiplatform deal with ESR, the first 24/7 eSports network in the United States.
That agreement gives the network access to “thousands of pieces of English-language content” that will be used across its platforms every year.
The content will feature the entire range of eSports entertainment from over 10 different titles.
The Telemundo Deportes eSports channel will also have live events, tournament highlights, short-form match highlights, streamers docuseries, reality, and streamers’ content from their partners and influencers.
More details on Forbes.
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