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WGEN officially launches Estrella TV programming

March 16, 2018 by Veronica Villafañe

Estrella TV 8 launchStarting at midnight, Miami station WGEN officially starts broadcasting Estrella TV programming.

The station, bought in January by LBI Media for $11 million, was scheduled to begin airing Estrella TV on March 1.

Company execs say that date was a soft launch for tech purposes.

The station won’t have a local newscast for the time being. WGEN, which has been an independent station and a MundoFox and Azteca América affiliate, previously aired local news produced by Caracol productions for Azteca.

“We have plans to launch local news later this year,” WGEN General Manager Nicolás J. Valls tells Media Moves. “Our team in Burbank [where LBI headquarters are located] will be evaluating a number of local news professionals as they firm up plans to launch later this year. That process may include some of the journalists from the Caracol production.”

Filed Under: TV & Radio Tagged With: Estrella 8 Miami, WGEN

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Veronica Villafañe, Editor & Publisher

Emmy award-winning journalist and former president of the National Association of Hispanic Journalists (NAHJ). Currently a reporter for Voice of America, she has worked as an on-air reporter, anchor, writer and producer for Spanish and English-language TV, print and online media, including Univision, Telemundo, Fox 11 News in L.A. and the San Jose Mercury News.

Hispanic media and entertainment contributor to Forbes.

Full bio here
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Veronica Villafañe, Editor & Publisher

Emmy award-winning journalist and former president of the National Association of Hispanic Journalists (NAHJ). Currently a reporter for Voice of America, she has worked as an on-air reporter, anchor, writer and producer for Spanish and English-language TV, print and online media, including Univision, Telemundo, Fox 11 News in L.A. and the San Jose Mercury News.

Hispanic media and entertainment contributor to Forbes.

Full bio here
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