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Buenos Dias Familia final
The "Buenos Dias Familia" crew, now out of a job, poses for a farewell photo after their final show.

LBI Media cancels Estrella TV shows, shuts down Fenómeno Studios, lays off staff

June 13, 2019 by Veronica Villafañe

As it navigates through bankruptcy, LBI Media, parent company of Estrella TV, canceled its two morning shows – “Primera Edición” and “Buenos Días Familia” and shut down the multiplatform network Fenómeno Studios, resulting in the layoff of about 40 employees.

Both morning shows launched in 2017 and were revamped last year, with the company adding actress Aylín Mujica as a co-host. An inside source reveals management pulled the plug due to poor ratings.

Aiming to reach a millenial audience with digital programming, LBI launched Fenómeno Studios in 2015.

A rerun of “Cierre de Edición” from the previous night now airs in the 7:30-8 am time slot of “Primera Edición,” followed by two novelas from 8 to 10 am.

The company would not confirm the number of layoffs, but a spokesperson said the news of the morning show cancellations, which happened over a week ago, coincided with the “regular hiatus” of several of its shows. That may have initially caused confusion and had some staffers believing other shows, including “Tengo Talento, Mucho Talento,” “Noches con Platanito” and “El Mameluco” were also axed. That is not the case.

“El Mameluco” is currently still taping shows, “Tengo Talento, Mucho Talento” finished the season at the end of May and will return in the fall. “Noches con Platanito” has ceased production, but continues to air new episodes until June 20, when it will be replaced by Colombian telenovela “La Esclava Blanca,” which is currently available on Netflix. The clown-hosted show will be back in September for a new season.

The production crews for those shows are mostly freelancers – about 100 of them – who are scheduled to return starting August to restart production of the shows.

Filed Under: People Tagged With: Estrella TV, LBI Media

Reader Interactions

Comments

  1. Gloria says

    June 17, 2019 at 5:25 PM

    Lunes. 17 de Julio 2019. Comentario del programa El Mameluco. El dia Lunes Junio 17 alas 4 de la tarde Es una berguenza encender el canal 62. Los cuatro miembros del programa el Mameluco con mas distincion de.Ricardo Rubio. Um hombre ofensivo que lo primero que hacen enfrente de la camera es distribuir mas el racismo, la ignorancia y la estupides. En Este dia lo primero que hicieron fue criticar reirse y burlarse de la foto del hijo del Principe Harris. Antes de hacer comentario tontos deverian de pensar que en nuestras casas tenemos niños que son bully por otros niños y ellos escuchan programas como el Mameluco y aprendent las tonterias que sale de la boca de estos miembros. Lo primero que deveriann hacer es fijarse en la viga que cada uno de ellos llevan ensima de ellos y se daran cuenta que ninguna de ellos es perfecto. Ya quisieras Ser hijo de un Principe y tener todos Los pribilegios que ellos nunca van a tener. Your program is full of cheap insult for laugh rating, you people have no decency! All of you are living in a glass house.

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Veronica Villafañe, Editor & Publisher

Emmy award-winning journalist and former president of the National Association of Hispanic Journalists (NAHJ). Currently a reporter for Voice of America, she has worked as an on-air reporter, anchor, writer and producer for Spanish and English-language TV, print and online media, including Univision, Telemundo, Fox 11 News in L.A. and the San Jose Mercury News.

Hispanic media and entertainment contributor to Forbes.

Full bio here
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Veronica Villafañe, Editor & Publisher

Emmy award-winning journalist and former president of the National Association of Hispanic Journalists (NAHJ). Currently a reporter for Voice of America, she has worked as an on-air reporter, anchor, writer and producer for Spanish and English-language TV, print and online media, including Univision, Telemundo, Fox 11 News in L.A. and the San Jose Mercury News.

Hispanic media and entertainment contributor to Forbes.

Full bio here
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