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Rene Santaella

Estrella Media ups René Santaella to Chief Digital and Streaming Officer

June 14, 2022 by Veronica Villafañe

Estrella Media has upped René Santaella to Chief Digital and Streaming Officer.

Most recently EVP, Digital & Streaming Media, Santaella was brought on board in 2020 to build the company’s new digital organization and launch streaming and AVOD platforms.

Under his leadership, the company launched the EstrellaTV App in 2021 and introduced four FAST channels, including EstrellaTV, Estrella News, Estrella Games, and the newly announced Cine EstrellaTV.

Before Estrella Media, Santaella was SVP, Head of Ad Sales and Business Operations at Sony Pictures Television Digital Networks. He previously worked for Disney Interactive as director of ad sales marketing.

Filed Under: People Tagged With: Estrella Media, Rene Santaella

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Veronica Villafañe, Editor & Publisher

Emmy award-winning journalist and former president of the National Association of Hispanic Journalists (NAHJ). Currently a reporter for Voice of America, she has worked as an on-air reporter, anchor, writer and producer for Spanish and English-language TV, print and online media, including Univision, Telemundo, Fox 11 News in L.A. and the San Jose Mercury News.

Hispanic media and entertainment contributor to Forbes.

Full bio here
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