Categorized | TV & Radio

Telemundo ends affiliate deal with ZGS to launch O&O in D.C.

ZGS Telemundo DCZGS-owned WZDC has been a Telemundo affiliate in Washington, D.C. for the past 24 years. But that relationship is coming to an end.

NBCUniversal-owned Telemundo is terminating the affiliate agreement with its longtime partner ZGS to give way for the company to launch an owned and operated station in the nation’s capital.

“ZGS gave up its spectrum for the Washington, D.C. market earlier this year in the auction which gave us the ability to take back the Telemundo affiliation for this market,” a Telemundo Station Group spokesperson confirmed to Media Moves.

Several ZGS stations participated in the broadcast auction, with WZDC landing a winning bid of $66,182,037.

The Telemundo spokesperson would not address how many people would be hired for the launch, but at least 19 news, engineering, marketing and sales jobs were posted on the company’s career site, including news director, anchor, reporter, producer and videographer positions.

The new Telemundo-owned station will operate out of NBC4’s Washington, D.C. headquarters. It’s scheduled to launch in December 2017.

The move is similar to what Telemundo did earlier this year with Entravision’s XHAS in San Diego. Telemundo 33 – an Entravision affiliate – became Telemundo 20 San Diego on July 1, 2017.

Media Moves obtained the internal memo the station’s GM sent out to staff making the announcement:

Team:

I am very happy to announce that we will launch a new Telemundo-owned station in December that will serve Spanish-speaking viewers in our market. This project will expand NBC Washington news staff with a new team of Spanish-speaking and bilingual journalists to launch the new station. Both news teams will serve Spanish- and English-speaking viewers in the greater Washington, D.C. region.

The new station will operate from our Nebraska Avenue studios and will also include Spanish-speaking and bilingual sales and broadcast professionals.

I’m excited about the opportunity for both stations to work together to deliver English-and Spanish-speaking viewers in our market the outstanding news, weather, investigative and consumer reporting they deserve. Our relationships in the DC community runs deep, and adding resources to serve our Spanish-speaking viewers will make us all stronger.

I look forward to sharing more information about our new sister station at some upcoming town halls. Meanwhile, please feel free to share your thoughts and ideas for how our two stations will be able to work together and thrive.

Thank you for all you do every day to strengthen NBC Washington and NBCUniversal and the communities we all call home.

Jackie

JACKIE BRADFORD
President and GM

This post was written by:

- who has written 4589 posts on Media Moves.

I'm an Emmy award-winning journalist, who's worked as an on-air reporter in Spanish and English-language television news. I've worked for Univision, Telemundo, CNN en Español and Los Angeles Fox and UPN stations before diving into a convergence model at the San Jose Mercury News. I have also held management positions in the online digital sphere - first as Managing Editor of IntersectionsSouthLA.org, followed by a role as the West Coast Web editor for impreMedia. I was president of the National Association of Hispanic Journalists from 2004 to 2006. I am also a freelance writer, reporter and producer. I founded Media Moves in June of 2007.

Contact the author

One Response to “Telemundo ends affiliate deal with ZGS to launch O&O in D.C.”

  1. Gavin says:

    Veronica, What we are seeing is a doupoly boom/ wave. I mean it hasn’t been even three/3 months since the launch of KNSD D-2 Telemundo 20. And their already have announced another similar move to what we saw in San Diego. I’m pretty sure this new Telemundo station will be on WRC-TV that the NBC affilate in Washington digital Subchannel aka 4.2 or 4.3 and will probably … Be known by it’s cable number station branding wise and newscast wise. It would kinda be unprofessional to use the 4.2 or 4.3 branding, but I’m very excited for this and I’m looking forward to what the team will look like. But they’ve gotta have a weekend newscast when the launch happens a few months or 2 years after the launch of their new newscast, Washington’s a big market so watch for that. And I’m pretty sure WZDC-TV will be in good hands after this switch they will probably reach an affiliate deal with Azteca or Estrella so anyways that’s all I have to say about this .

Trackbacks/Pingbacks


Leave a Reply

.
Sent out on Friday morning, weekly newsletter Media Moves Wrap provides a summary of the week's top stories.

Read why Media Moves launched a crowdfunding campaign and why it needs your support.

Veronica Villafañe, Editor and Publisher



I'm an Emmy award-winning journalist, who's worked as an on-air reporter in Spanish and English-language television news. I've worked for Univision, Telemundo, CNN en Español and Los Angeles Fox and UPN stations before diving into a convergence model at the San Jose Mercury News. I was president of the National Association of Hispanic Journalists from 2004 to 2006, and inducted into the Hall of Fame in August of 2016. As an online news manager, I was West Coast Web Editor for impreMedia and Managing Editor of IntersectionsSouthLA.org. In addition to running Media Moves, which I founded in June of 2007, I'm a regular contributor to Forbes and also do freelance work as writer, reporter and producer.
..